Search Engine Optimization

The MPM+ SEO Checklist

Local + International SEO

Search Engine Optimization for Growth Businesses

We place your website and content in front of your ideal target market . Our Search Optimization services help your customers discover you, bringing the right traffic to your website that generates business.

Our ‘Done for You’ SEO solution will enhance your online presence, drive organic growth, while at the same time reduce Cost Per Customer, improve conversion and extend Lifetime Value.

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Professional SEO services

Get in front of Individuals & businesses who are already motivated to action

More Profitable Marketing Search Engine Optimization

96% of global traffic comes from Google Search

When your customers are ready to make a purchase, they turn to Google and search for a business like yours.

But 91% of people don’t even click past the first page, so if your business isn’t in a top spot then you’re invisible to your customers. But your competitors aren’t. It’s fair game to attack the ranking positions of your competition and outrank them. The traffic that your competitors are getting should be traffic that is coming to you.

Search Engine Optimization helps your business rank higher, putting you back on top and driving traffic and leads to your website with a high purchase and transaction intention.

Utilize the Power of Google with paid ads

Alongside an SEO strategy, paid ads bring a rapid and immediate traffic increase, boosting your position for the top spot and generating clicks. Offering an incredible ROI, our unique approach to organic and paid traffic is the number one strategy to increase sales.

A huge 88% is the average conversion rate for Google Ads. Combined with our World Class holistic approach to digital marketing, including SEO and paid traffic, you’ll be in front of new customers by every available channel.

Professional SEO services

Work with an
agency that
handles it all

From content creation to your link building strategy, Google Ads to your social media presence, we deliver a complete PPC & SEO service that guarantees results.

At each step we explain exactly what we’re doing, why we’re doing it and the results we expect. Getting traffic isn’t our secret – we let you in on the full process.

With a team made up of the experts in each field, our incredible results come from a proven process and meticulous attention to detail.

SEO Services

We approach our SEO campaigns with an all-inclusive strategy.

Google Ads Services

Everything required to deliver your business instant results.

Getting Started

Not all SEO agencies are created equal

Get a complete overview of optimization opportunities and uncover the actions you need to take to scale the Search Engine Results Pages (SERPS).

Search Engine Optimization

SEO agency that delivers a punch

LEARNING ABOUT YOUR BUSINESS

The key starting point to any successful PPC & SEO campaign is a Consultation. The more we know about your business, the better work we’ll be able to perform.

On our discovery call we will:

  • Learn about your business.
  • Listen to you to understand exactly what you want to
    achieve from the campaign.
  • Understand what keywords you want to be seen
    for on Google.
  • Analyze the websites of your competitors to show you exactly what
    they have done to get to where they are now.
  • Determine how long it will take to achieve your
    desired results and the investment required
    to get you there.

IMMEDIATE WINS

We don’t mess around when it comes to getting started.

There will some immediate quick wins that we’ll set about implementing with expediency and professionalism.

After discussing our quick wins with you and letting you know exactly what we’ll be doing our Technical experts will begin implementing technical search engine optimization changes that will have a significant impact on the search visibility of your website.

Our campaigns are designed to bring overwhelming force to your digital marketing and SEO efforts and your dedicated team here at MPM+ will push as hard as they can during this initial ‘sprint’ phase.

SEO CONTENT MARKETING

Once we’ve finalised the best keywords to target for your organic and paid campaigns, we’ll jump on a video proposal call to go over our findings. Here, we’ll tell you exactly how we’re going to get your business onto the first page of Google.

During this call we will:

  • Review our approach to a successful SEO campaign.
  • Discuss our strategy and how we suggest you optimise your budget.
  • Outline how our quarterly reporting process works.
  • Break down our suggestions for your budget, and the results we can generate.
  • Run over our any landing pages we need to create.

WHAT WE DO FOR YOU

Moving your website up the ranking ladder will have a significant impact on the amount of traffic your website receives and, in turn, the success of your business. We’re standing by to give your business the visibility it needs.

By focusing on user experience as part of your On-Page Search Engine Optimization, we transform top of the funnel users into long-term customers. How? We create a seamless journey to conversion that provides users with the information they need, when they need it.

As a technical Search Engine Optimization agency, we’re here to optimize the health of your site, its functionality and work on Conversion Rate Optimization.

BUILDING AUTHORITY

Search Engines love Authority. They want to deliver the best results to users, from the most reputable sources. By working with More Profitable Marketing this will be you.

In each industry, there is a group of known inner circles of people that are highly valued. They are called the Key People of Authority. They are the ones who lead in their industries. People normally think that it takes years to become a Key Person of Authority, but simply takes knowing what to do.

This is crucial because marketing isn’t only about catching traffic; it’s about sparking interest in what you do and who you are. This approach isn’t just effective marketing; it’s also a smart SEO strategy. By enhancing your brand (both personal and corporate), you’re creating new search terms and increasing search volume that didn’t exist before.

We also participate in guest blogging on well-regarded websites, offering valuable insights and information, which in turn leads to natural link acquisition.

At More Profitable Marketing, building Authority is more than just an SEO tactic; it’s a comprehensive strategy aimed at boosting your online presence and driving sustainable, long-term results.

LINK BUILDING

At More Profitable Marketing, our approach to link building is strategic, ethical, and aligned with the latest guidelines, ensuring that our efforts not only enhance your site’s SEO but also contribute to its overall credibility and authority.

Our focus is on creating high-quality, engaging content that naturally attracts backlinks. We believe that the cornerstone of effective link building is valuable content that answers the needs and interests of your target audience. We produce content that stands out in your industry and encourages other reputable sites to link to it.

In addition to content creation, our team builds relationships with key influencers, bloggers, and website owners in your industry.

The most effective way to attract the most powerful links in the World comes from Digital PR.

The goal is to create compelling and newsworthy content, not just focused on ‘what you do’, but stories that resonate with diverse stakeholders. Leveraging internal resources for high-impact media engagement without incurring significant expense.

We avoid any tactics that could be seen as manipulative by search engines and earn links through merit and quality.

FAQ

Frequently Asked Questions

Running SEO on your website involves a series of steps and strategies aimed at improving your site's visibility in search engine results and attracting more organic traffic. This is  how to run Search Engine Optimization on your website effectively:

  • SEO Audit:
    • Begin with an SEO Audit: Evaluate your current website to identify strengths, weaknesses, and areas for improvement. Use tools like Google Analytics and Search Console to analyze website performance, backlinks, and existing rankings.
    • Technical SEO Check: Ensure your website is technically sound. Check for issues like broken links, slow loading times, and crawl errors.
  • Keyword Research:
    • Identify Relevant Keywords: Research and compile a list of keywords relevant to your business. Tools like Google Keyword Planner, SEMrush, or Ahrefs can help find terms your audience is searching for.
    • Understand User Intent: Align your content with the intent behind the keywords - are users looking for information, to make a purchase, or to find a specific website?
  • On-Page SEO:
    • Optimize Website Content: Ensure your website content is high-quality, relevant, and includes the identified keywords. Focus on creating value for your readers.
    • Meta Tags and Descriptions: Write compelling meta titles and descriptions for each page, including relevant keywords.
    • URL Structure: Use clear, descriptive URLs. Include target keywords where appropriate.
    • Internal Linking: Create internal links to help visitors navigate your website and to distribute page authority throughout your site.
  • Content Creation:
    • Regularly Update Content: Keep your website fresh with regular blog posts, articles, or other relevant content.
    • Focus on Quality and Relevance: Create content that addresses your audience's needs and questions, establishing your site as an authority in your field.
  • Off-Page SEO:
    • Build Quality Backlinks: Gain backlinks from reputable websites. This can be through guest blogging, partnerships, or creating shareable content.
    • Social Media Engagement: Use social media platforms to promote your content and engage with your audience.
  • Local SEO (if applicable):
    • Optimize for Local Search: If you have a physical location or serve a specific area, make sure to set up and optimize a Google My Business listing.
    • Local Directory Listings: List your business in relevant local directories.
  • Mobile Optimization:
    • Ensure Mobile-Friendliness: With the increasing use of smartphones, make sure your website is mobile-friendly.
  • Monitoring and Analysis:
    • Track Your Progress: Regularly monitor your SEO progress using tools like Google Analytics. Look at metrics like organic traffic, bounce rate, and conversion rates.
    • Adjust Strategies as Needed: SEO is not a one-time task. Continuously analyze performance and adjust your strategies to improve rankings and meet changing algorithms and market trends.

An SEO professional will help you with the following:

  • Optimized content creation. Content is the backbone of search engine optimization. You need to ensure that the content you publish is optimized to rank well on search engines and meet the needs of your target audience. SEO experts can help you create optimized content and ensure it hits the mark.

  • Link building. Link building is a great way to position your website as an authority in your field. That's why you need plenty of high-quality links that point back to your website. There are different ways to run backlink campaigns, but many often require a significant amount of time. An SEO specialist can remove this task from your plate and help you start acquiring links fast.

  • Keyword research. To optimize on-page SEO, you need to do appropriate keyword research. Even though you may know the most important keywords in your field, an SEO expert can assist you. That way, you can use the right phrases and avoid penalties from search engines due to keyword stuffing.

  • Website audits. If you want search engines to rank your website well, you need to make sure your site's on-page and technical SEO is in good standing. A professional SEO expert can audit your website from time to time to ensure everything works appropriately. If search engines see that your website is being updated regularly and doesn't contain broken links, your rankings may improve.

These are just a few ways SEO professionals from MPM+ can help with your digital marketing efforts.

Press here for a Free Consultation from More Profitable Marketing.

Using PPC (Pay-Per-Click) is great for quick visibility, but integrating SEO (Search Engine Optimization) into your strategy is crucial for long-term success.

When done correctly, Paid Search campaigns like Google's Adwords or Facebook ads will generate a significant boost in traffic, inquiries and sales. It does however come at a cost and it's important we work out your bids by assessing your Cost Per New Client Acquisition.

However, a solid Search Engine Optimization will ultimately reduce your Cost Per Acquisition as you start to receive more organic traffic.

While SEO is an investment, it's an long term investment that will yield significant results over the medium to long term.

With PPC you are always at the mercy of your nearest competitor and if they increase their bids then your choice is to increase your own bids or simply lose these sales to your competitors.

In some instances Policy changes by Google or Facebook and other Platforms can mean that your ads are no longer allowed. If your business is sustained using this strategy such a change could mean a significant drop in traffic and sales.

SEO offers sustainable benefits. While PPC drives immediate traffic, it stops the moment you stop paying. SEO, on the other hand, builds up over time, providing a steady flow of traffic without continuous costs. This makes it more cost-effective in the long run.

Once your site ranks well organically, you can attract visitors without paying for each click, leading to a better return on investment compared to Paid Search.

Search Engine Optimization also enhances your website's credibility and trust. Users often trust organic search results more than ads. Being visible in organic search results can boost your brand's authority and trustworthiness.

SEO provides valuable insights into consumer behavior and market trends. These insights help refine your overall marketing strategy, including PPC campaigns.

Using both SEO and PPC together will dominate search engine results pages, increasing your overall online visibility and brand recognition.

While PPC is excellent for quick results, incorporating an SEO strategy offers lasting benefits, cost savings and increased trust and recognition for your brand.

Top agencies such as More Profitable Marketing specializing in SEO (Search Engine Optimization) and PPC (Pay-Per-Click) can be instrumental in driving growth.

These agencies possess a wealth of experience and specialized knowledge in digital marketing, ensuring that your SEO and PPC strategies are effective and aligned with the best practices.

For Search Engine Optimization, agencies such as MPM+ enhance your website's visibility in search engine results, leading to increased organic traffic.

Their expertise in PPC allows for immediate online visibility through targeted ad campaigns. They are skilled in creating and managing ads on platforms like Google Ads, tailoring these campaigns to reach your ideal customers based on specific demographics, interests and behaviors.

Top agencies focus on converting this traffic into tangible results. They develop targeted strategies that attract users more likely to engage with your products or services.

Absolutely! While our monthly fee reflects the quality and depth of our SEO services, it's important to consider the bigger picture.

Choosing a less experienced SEO company may seem cost-effective initially, but the true expense lies in missed opportunities.

With MPM+, you're not just investing in services; you're investing in results. Our experts employ advanced strategies, ensuring your website ranks high and attracts the right targeted traffic.

The opportunity cost of opting for a less experienced provider means sacrificing potential leads, conversions, and long-term success.

The best metric for PPC campaigns is return on ad spend, or ROAS. This is the ratio of revenue generated by your ad to the cost of your ad. ROAS measures the efficiency and effectiveness of your PPC campaign, as it shows how much you earn for every dollar you spend.

You can calculate ROAS by dividing the revenue by the cost and multiplying by 100. For example, if you generated $500 in revenue and spent $100 on your ad, your ROAS is 500%.

To measure your PPC campaign's success, you need to use the right tools and follow some best practices. Google Ads, Google Analytics, and Google Tag Manager are popular and useful tools for PPC analytics that can help you track, monitor, and optimize your ad performance.

It's important to set clear and realistic goals and benchmarks for your campaign, test and refine your ad copy, keywords, and landing page elements, segment and target your audience based on their demographics, behavior, and intent, use negative keywords to exclude irrelevant or low-performing terms, adjust your bids and budget according to your campaign performance and ROI, and use extensions and features to enhance your ad visibility and value.

This varies greatly per client.

We’ve got some clients on page 1 in as little as one month, other clients, it can take up to 12 months.

The keywords you want to target and how much SEO work has already been done on your site play a big part in determining this.

If you’d like an accurate time for your specific business, get in touch with us today and we’ll be happy to provide a more case specific answer.

You may be a business owner who has been hearing about the potential long term returns of the right SEO strategies. However, with such a saturated Internet environment these days, the question you may be asking 'is SEO even worth it anymore?'

Do a quick search in Google for your most popular products or services that your company offers right now.

Where is your website? Are you having trouble finding it? This is not a good sign.

If you can’t find your website in the search results, then how do you expect potential customers to find it? Studies show that 91.5% of searchers don’t make it past page one of the search results. Over 30% of them click on the very first result.

By not showing up in Google’s search results, you’re simply handing business away to other websites, including your competitors. The More Profitable Marketing SEO Agency can remedy this and get you back in the game by dominating your competition.

The best way to work out whether Search Engine Optimization is worth it for you is to work out your Digital Marketing Metrics.

The value of SEO will be significantly different depending on your current Cost Per Acquisition, Conversion Rate, Product Cost and Average Lifetime Value of your customers or clients.

SEO is worthwhile if you have the right strategy in place and work with a partner such as MPM+ that knows how to get results. About 93% of online experiences begin with a search engine and the close rate of SEO leads is much higher than that of traditional marketing channels.

Search engine optimization or SEO services are digital marketing services that improve rankings in search results for keywords relevant to a given business.

These improved rankings increase the business’s visibility in search engines and drive qualified traffic to its website.

For the best results, website SEO services should include a custom strategy and various types of SEO tactics, including on-page, off-page, and technical SEO.

Prices for SEO services depend on several factors, including the SEO agency, SEO strategy, and existing SEO of the website.

On average, business invest $2,500 to $9,000 per month into SEO services.

More Profitable Marketing SEO services start at $3,000 per month.

SEO, or Search Engine Optimization, is a process that enhances a website's visibility and ranking on search engine results pages (SERPs).

This process begins with search engines using bots to crawl the web, navigating through websites, following links and gathering data about each page. This data is then indexed, meaning it's stored in a massive database.

When a user enters a search query, the search engine sifts through this indexed data to provide the most relevant and useful results.

To determine these results, the search engine uses complex algorithms that analyze pages based on numerous ranking factors.

These factors include the presence and relevance of keywords (terms in the content that match the search query), the usability of the site, the speed at which the page loads, the quality and originality of the content, how mobile-friendly the site is, and the number and quality of backlinks (links from other reputable websites).

Optimizing a website for SEO involves aligning it with these ranking factors.

This is achieved through a combination of on-page, technical and off-page SEO strategies.

On-page SEO focuses on the content itself, ensuring it's relevant, valuable, and incorporates appropriate keywords naturally. It also involves optimizing elements like title tags and meta descriptions.

Technical SEO improves the website's technical aspects, such as enhancing site speed, ensuring the site is mobile-friendly and securing the site with HTTPS.

Off-page Search Engine Optimization deals with building a site's reputation and authority through backlinks from other credible sites.

By managing these aspects, SEO helps improve a website's visibility and ranking in search results. This drives more organic traffic to the site resulting in increased sales.

Press Here for a Free SEO Consultation from More Profitable Marketing

Yes. Unless your website is non-commercial or in a really niche industry, you'll benefit from a contract with a dedicated SEO agency like More Profitable Marketing LLC. The initial outlay will level out over time as your site moves from optimization to maintenance mode.

The fact of the matter is, if you have potential customers who are searching for what you sell or do online, or if people are searching for solutions to problems your business is designed to solve, you need SEO. SEO helps your website rank on search engine result pages, bringing you quality traffic, leads, and ultimately sales.

Technical SEO refers to a website’s behind-the-scenes technical elements that allow search engines like Google to crawl efficiently, index and understand its content. Optimizing these technical factors is crucial for ranking well organically.

Critical technical SEO factors include site architecture, website speed, mobile optimization, proper markup implementation, effective URL structures, use of alt text and headings, meta-data, and overall semantic HTML code.

These elements communicate relevancy and topic focus to search engines. They also impact how quickly and easily Googlebot can crawl each page.

Ensuring your website follows Google’s technical best practices and troubleshooting any crawling or indexing issues enables Google to read your pages and better understand their content.

With this solid technical base, your other SEO efforts, like keyword research, link building, and content creation will become even more effective at driving organic rankings and traffic.